Mahabir Danwar Jewellers and Sanmarg together are making engaged Couples feel special in Mahabir Danwar Jeweller’s ‘MDJ Jodi No 1’ contest. It is one of a kind event conducted for the first time in India. The modern youth in India enjoys courtship and is keen on pre-wedding celebrations. MDJ is keeping up with the momentum where engaged couples get an opportunity to select jewellery for their D-day and other important occasions. The entire competition was established keeping this premise in mind.
MDJ’s Jodi No. 1 contest started on 15th January, 2021. The Grand Finale of the contest was held today at ITC Royal Bengal, Kolkata and the occasion was glittered by the presence of jury members which included: Richa Sharma, Actress; Dolly Jain, Celebrity SareeDrapist&Stylist; Naina More, Celebrity Motivational Speaker. Celebrity guests like Lopamudra Mandal Saha, Model Adolina Ganguly, Mohor Dutta and many others were also a part of the event.
The contest invited all engaged couples to send exclusive couple pictures of their courtship period every week and was followed by selection of the best pictures. Couples who participated in the contest went through a screening round. Only after that they were selected. The weekly selected couples visited MDJ Showroom and received a discount voucher.
There were 9 Couples in all for the Grand finale. It was a 3 month long Contest for the TOP Jodi. Monthly Photoshoot of “Jodi of the Month” and Photoshoot of Final Winner Jodi’s was also done at the Mahabir Store after the Finale Round. The engaged couple wore MahabirJewellery and the winner couple was gifted with an I Phone 12 (64GB).
Each Runner up Jodis (4 in numbers) won a date dinner at a 5 star hotel.
Speaking to the media, Mr. Vijay Soni, Director, MahabirDanwarJewellers said, “It was really challenging and tough to choose and shortlist these 5 pairs for the finale. Applications came in each day. Contestants were called to the store for screening and their professional photo shoot. This was followed by a coffee round with MDJ and a question-answer session. After this they were given gift hampers and these couples were also advised about which jewellery would be best for their wedding”.
Referring to the finale, Mrs. Ruchika Gupta, Director, Sanmarg said, “Sanmarg has come up with this innovative idea and wants to build strong bonds with the youth of today. The event gives an insight into how the young minds of today work and help us understand the shift between the couples of today and yesteryears”
Richa Sharma, Actor, said, “MDJ Jodi No. 1 is a wonderful platform by MDJ and Sanmarg for the couples to strengthen their bonds and develop more companionship. In the preliminary rounds we learnt the camaraderie the couples shared and today in the grand finale they just proved their mettle.”
Dolly Jain, Celebrity Saree Drapist and Stylist while praising the initiative, said “It was very difficult to decide the couple for the grand finale, to me every couple was special and the best. I must say that the initiative by MDJ and Sanmarg has really touched chords. All the couples were equally brilliant and their performances in the games were excellent.”
Naina More, Celebrity Motivational Speaker said, “I am enthralled by the exquisite couples and all of them are a match made in heaven. The way the event has been planned and conducted by MDJ since the beginning is completely exceptional. I wish them marital bliss.”
List of Winners: Jodi No 1
1. Aakash Jaiswal & Ritu Saraf
List of Winners: Consolation Prizes
1. Nikit Begwani & Harshitaa Jhawar – (1st runner up)
2. Mukund Rathi & Priya Halwai – (2nd
3. Rajnish Kumar Srivastava & Narmada Srivastava – (3rd runner up)
4. Gitesh Agarwal & Nikita Agarwal – (4th runner up)
5. Rohit Surana & Yanki Sethia – (5th runner up)
About Mahabir Danwar Jewellers: Mahabir Danwar Jewellers founded by Late Mahabir Prasad Soni in Kolkata in 1970, is today a professional and integrated business organization managed by his sons Binod, Kailash and Jiwan with grandsons Vijay, Arvind, Amit and Sandeep. It deals in wholesale and retail of Gold, Kundan, Jadau and Diamond Jewellery, supported by international certifications of scientifically tested purity and authenticity. Mahabir Danwar Jewellers has three retail outlets, one in Burrabazar – Kolkata, another at City Centre Mall, Salt Lake & third at Pitam Pura, New Delhi. In an industry where market reputation is the key asset, the company has carved a niche for itself and has received continuous admiration and appreciation from its esteemed clients. Recognizing the constant endeavors as well as the product quality excellence, Mr. P.K. Kyndiah, Honorable Union Minister for Tribal Affairs on behalf of the Indian Achievers Forum and the All India Business & Community Foundation has awarded “Indian Achievers Award for Quality & Excellence 2008” to the company